Answer to Question #188044 in English for EUGINE HAWEZA

Question

“The burden to ensure that there is favorable feedback to a message does not lie on a receiver but on a sender.” Using the Greek philosopher Aristotle’s elements of persuasion, evaluate the above stated sentence with practical examples.

Answer 1

Each spoken or written communication designed to convince, according to Aristotle, includes three main rhetorical elements: logos, the logic reasoning in the message; ethos, the communicator's persona, integrity, and trustworthiness; and pathos, the emotional component. Most forms of communication necessitate that we are logical and rational.

The word logos refers to the message's general logic and coherence. When evidence or procedures are critical, logo appeals are needed. Logos abound in process diagrams, technical manuals, and company records in general. Clear arguments backed up with convincing evidence would be required in persuasion messages: figures, numbers, examples, expert opinion, analogies, anecdotes, and so on.

The way we are seen has a huge impact on whether or not we are able to convince the recipient of the message. If the audience does not believe us as an individual, our reasons are unlikely to persuade them. Ethos refers to the level of trustworthiness or credibility that we build in our correspondence. It refers to how ethical, believable, trustworthy, professional, accountable, and honest we are considered to be. Although the communicator's ethos is essential for all interactions, it is particularly important for relational messages that are meant to foster goodwill and develop relationships.

The appeal to the audience's values, feelings, and impulses is known as pathos. When a communicator uses pathos, the listener not only responds emotionally but also identifies with the communicator's point of view. In certain cases, there is an emotional component: some interactions can be highly charged, whereas others are more neutral. Emotions also have the potential to inspire people to act when rational explanations fail. One of the most important facets of negotiation strategies is knowing which feelings to tap and which to stop. Analyzing the audience's desires and fears is the best approach to evaluate the most powerful emotional appeal.