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Answer to Question #66571 in Other Economics for Nisha

Question #66571
Jamie is considering leaving her current job, which pays $75,000 per year, to start a new company that develops applications for smart phones. Based on market research, she can sell about 50,000 units during the first year at a price of $4 per unit. With an annual overhead costs and operating expenses amounting to $145000. Jamie expects a profit of 20 percent. This margin is 5 percent larger than of her largest competitors, Apps. Inc.
If Jamie decides to embark on her new venture, what will her accounting cost be during the first year of operation? Her implicit costs? Her opportunity cost?
Suppose that Jamie’s estimated selling price is lower than originally projected during the first year. How much revenue would she need in order to earn positive accounting profits? positive economic profit?
Expert's answer
Jamie is considering leaving her current job, which pays $75,000 per year, to start a new company that develops applications for smart phones. Based on market research, she can sell about 50,000 units during the first year at a price of $4 per unit. With an annual overhead costs and operating expenses amounting to $145000. Jamie expects a profit of 20 percent. This margin is 5 percent larger than of her largest competitors, Apps. Inc.
If Jamie decides to embark on her new venture, then her accounting cost during the first year of operation is:
AC = $145,000.
Her implicit costs are $75,000.
Her opportunity cost is also $75,000, as this sum she could earn on her previous position.
If Jamie’s estimated selling price is lower than originally projected during the first year, then she need the revenue of more than $145,000 in order to earn positive accounting profits and more than $145,000 + $75,000 = $220,000 to earn positive economic profit.

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