Answer to Question #238139 in Marketing for Theresia Mbendeka

Question

As A Marketing consultant for Namibia Breweries Limited,how are you implementing the price, promotion, advertisement,place of King LAGER TO BE REALIZED BY THE KWAZULU-NATAL PEOPLE?

Answer 1

Business growth training: skills imparted to entrepreneurs in existing businesses of not less than two years since inception in order to improve their skills, attitude and knowledge to face challenges of transforming their businesses from its current status to a successful one. The modules of training offered for the purpose of this study are: Financial Management, Human Resources Management and Marketing Management. The growth or success will be compared to changes in the level of the business turnover, number of employees in an established business, prior to, and after receiving the business growth training and new products and services introduced into the business after the training.  Business Management: the setting up of appropriate management systems and procedure in a business in order to take care of areas such as finance, production, management, marketing and human resource management for professional running of the business. 

Education: activities which aimed at developing the knowledge, skills, moral values and understanding required in all aspects of life other than knowledge and skills related to a limited field of activity.  Entrepreneur: a person who is able to scan the environment, identify an economic opportunity or a person who is able to fulfil the defined needs. The person also takes calculated risks.  Horizontal growth: the formation of more businesses at the same level.  Informal sector: unregistered businesses, which do not have permanent facilities, do not pay taxes and operate without full compliance of law and employees.  Intrapreneurship: the practice of creative and internal innovation within an organisation.