As a newly appointed Product Manager by Balaji wafers, you are asked to develop New Product Planning for new flavor of potato wafer. How would you develop new product planning process?
1. Idea generation
Generate ideas on the new flavor of potatoe wafer. This is achieved by collecting data from the market.
Involves appraising the most efficient and productive ideas.
3. Concept Development
Developing the actual concept.
4. Product Development
Introducing the product.
5. Commercialization and Roll out
Supplying to the market.