Answer to Question #176030 in Marketing for will

Question

1. What stands out at the beginnings of Twitter?
2. Why do successful businesses buy other businesses?
3. What conclusions can be drawn from the location demographics of Twitter users?
4. List 3 ways Twitter can be used as an influence.

Answer 1

1.     What stands out at the beginnings of Twitter?

In the beginning, Twitter allows you to access your blog stories, journal articles and news items. Secondly, you’re able to reach a large number of people quickly through tweets and retweets. Further, it helps business people and social media activists keep up-to-date with the latest news and developments and instantly share it with others. At first glance, you’re able to see what’s trending for you.

2.     Why do successful businesses buy other businesses?

Businesses would acquire or merge with another business for potential growth of the business to reduce the costs of developing business activities that will complement a company's strengths and increase the supply-chain pricing power. Also, diversification in the business puts companies at an advantage when they choose to merge or acquire another business. Lastly, businesses buy other businesses to increase market share by increasing the customer base realized on acquisition.

3.     What conclusions can be drawn from the location demographics of Twitter users?

Twitter demographics are vital in connecting with an audience ready and waiting to read and engage with your Tweets. Location demographics of Twitter users help get to know who's on the platform to improve your Twitter marketing efforts. With knowledge of global Twitter user demographics, you'll have a clearer picture of who your brand can reach here. Twitter location demographics confines you to know which audience you can reach and its importance in your marketing strategy.

4.     List 3 ways Twitter can be used as an influence.

i.                   Twitter has been used to raise awareness of political topics, spread political messages and coordinate collective action.

ii.                 Twitter has influenced two-way communication between businesses and their customers. It has become easier for customers to complain to a company and do so publicly, influencing the product's consumption.

iii.               Twitter data opens up new horizons for scientists, both as a rich data source in its own right and as a way of gathering information from the public. It has the added benefit of increasing awareness of and participation in science and influencing innovation, research, and technology advancement.