Answer to Question #171231 in Marketing for Kavita mishra

Question #171231

Build an advertising campaign on tv radio & print medium to attract foreign tourists back to india


1
Expert's answer
2021-03-15T11:54:24-0400

Coming up with an advertising campaign in India would be the most significant way of focusing on reversing the decline in international tourist arrivals in the country. First, I would concentrate on establishing a joint initiative by the government and tourism industry in the country to captivate international visitors. Secondly, I would link with popular broadcasting channels like TV and radio channels also print media systems to help the campaign and embrace outstanding growth in international arrivals. Also, on the adverts, I would advise India's tourism industry to cope with global attacks that are threatening to put a problem on the foreign tourist arrivals in India. 


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