Front line managers play a critical role in ensuring the success of the company is attained. Front line management is the management level obliged to oversee primary and crucial production activities of a company. Ideally, their roles do differ from one company type to another. For instance, front line managers in retail stores manage the stock-flow in the store, Front line managers in manufacturing oversee production. Also, they are key players in the motivation of employees. They are also tasked with cost control of the production or project at a task. In the case of the additional workforce, they are in charge of coaching and ensure a smooth flow of overall production.