Answer to Question #110897 in Management for Thabang

Question

1.3 Consider the growth in online retailers. How do they compare to the traditional brick- and – mortar retailers in terms of corporate strategies?

Answer 1

Under the traditional bricks-and-mortar retail model, the retailer displays and sells the assortment in a physical store; whereas under the online retail model, the retailer accepts orders online and delivers the products offline.