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Answer to Question #79561 in Other Management for Siza Gama

Question #79561
What is holistic marketing
Expert's answer
Holistic marketing stands for the integrative marketing model, which considers business as a whole rather than concentrating attention on the specific activities. It investigates various perspectives on the organization’s commercial activity.
The particular paradigm emphasizes the importance of the interdependence of different marketing processes, programs, and activities.

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