Answer to Question #123170 in English for Sphesihle Zuma

Question #123170
Explain the interaction between self image and ideal image
1
Expert's answer
2020-06-23T13:37:45-0400

The match between actual self images and product images has been referred to as “self congruity”; between ideal self image and product image ”, “ideal congruity”; between social self images and product images as “social congruity”; and between ideal social self images and product images as “ideal social congruity.


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