Answer to Question #193474 in Other for jarvis

Question #193474

Essex Enterprises is a renowned logistics company which has spread its operations in 7 countries across the globe. They are recognized as the best learning organization due to their policies and processes and systems. One of the reasons for their success is that they have successfully applied the Reinforcement Theory of Learning since their inception. a. Why is Reinforcement Theory also called as Behaviour Modification Theory? (5 Marks) b. How can reinforcement be administered effectively? 

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