Answer to Question #88841 in Other Sociology for Chalitha Robinson
Impression management is one of the strategies employed by various organizations to attain a positive corporate image. Impression management is a process in which people influence the perception of other people about a particular individual, object or an event. Impression management in this regard is used to control the presentation of self as it can help an individual to develop and maintain social relationships with people around him/her as well as to the clients. In addition, impression management is used to control the presentation of self, as one will have to behave in accordance with the perception of other people thus helping an individual develop the desired quality, for instance, leadership traits that will enable an organization to attain effectiveness and efficiency at any particular time.