Answer to Question #151278 in Psychology for Diksha

Question #151278
When you order a takeaway food via the “eleme” app, you might get the chance to win an entry in a sweepstake that if you share it with your friend, both you and your friend will get a red envelope, and that the amount received in the red envelope can be used for your next order.Try to apply the operant conditioning theory to explain how this sweepstake influence your future ordering behavior.
Expert's answer

Operant conditioning theory is a concept in psychology used to explain associative learning processes. The ideology links behavior with a reward or punishment. For instance, if a child is bought gifts every time they score an A, he or she will strive to always get positive results in school. Consequently, in this case, the probability of getting a free order from the restaurant is directly linked to an entry in a sweepstake influenced by the frequency of using the "eleme" app. This is a reward meant to stimulate positive behavior. Therefore, I will strive to use the app every time I make take away orders to increase my chances of receiving the red envelope which will sponsor my next order.

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