Answer to Question #198524 in Marketing for Peter Masih

Question #198524

Retail Banking is a mass segment that has a large customer base involving high-volume

and low-value transactions. Describe the role and application of Technology that Banks

are using to manage business volume, operational complexities, risk, and customer

service.


1
Expert's answer
2021-06-03T13:52:07-0400

Business technology system provides data for historical, current, and future trends. This data aids banks in making accurate decisions and thereby bring an overall increase in productivity, efficiency, and profitability.


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