Answer to Question #182763 in Marketing for Amanuel

Question #182763

Take one foreign company then What are the main potential constraints in entry of foreign direct investment and opportunities to entre

Expert's answer


Foreign companies have established places of business in their home country where there is less than fifty percent of the paid share capital but incorporate outside their home country, such as the East African Breweries. In addition, Multinational markets also have aided promising the East African Breweries in capitalizing on new opportunities for economic growth. Primarily, as of their willingness, they enter an emerging market and likely to choose between a vast range of entry modes in international marketing. Recently, the range of entry to foreign direct investments varies from equity-based projects to non-equity undertakings and contractual modes. Another potential constraint is that the companies lie in determining an efficient market entry strategy and staying modest in an international market. 

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